Dubai, UAE
In alignment with the government’s vision to make Dubai one of the most dynamic and active cities in the world and inspire everyone to create a fitness-focused mindset and seek healthy, active lifestyles, W Group aimed to encourage a fit and healthy environment within its community by creating “WGO”, an internal fitness challenge based on Dubai Fitness Challenge government gambit.
“This initiative is encouraging the employees to stay active and motivated in a friendly, fun and challenging environment while keeping a healthy lifestyle, in line with the government’s vision”, says W Group’s Director of HR and Culture Jessy Abou Souan on the importance of the latter’s involvement in the city’s fitness challenge.